Jan 23,2023
Evolving models for drug Commercialisation
PeakData’s Sebastian Schwerdt and James Hillmen recently attended Reuters Pharma 2022 Conference in Nice, France to learn about how pharma companies propose to address the challenges of a new, post-pandemic world. Ideas high on the agenda included exploring new models for commercialisation of medicines, omni-channel engagement, and strengthening data-driven innovation. Maria Raad – Vice President […]