Cookie Policy

Effective Date: 18.09.2024

PeakData AG (“PeakData”, “we”, “our”, “us”), a Swiss-based company located at Baarerstrasse 43, CH-6300 Zug, uses cookies on the site www.peakdata.ch (“Service”). By using the Service, you consent to the use of necessary cookies.

Our Cookie Policy explains what cookies are, how we use cookies on the Service, your choices regarding cookies and further information about cookies.

What are Cookies and how are they used?

Cookies are small pieces of text sent by your web browser by a website you visit. A cookie file is stored in your web browser and allows the Service or third-party to recognize you and make your next visit easier and the Service more useful to you.

Cookies can be “session” or “persistent” cookies.

  • Session Cookies are temporary cookies that are not stored on your computer or mobile device. They are created temporarily in your browser’s subfolder while you are visiting a website and they are not stored on your computer or mobile device. A session cookie is also used to remember your language preference when viewing the site. These session cookies are erased when you close your browser, or after 20 minutes of inactivity. Therefore, once you leave the site, the session cookie is deleted.
  • Persistent cookies are those placed on your computer or mobile device for a pre-determined length of time when you visit this site and they remain in your browser’s subfolder and are activated again once you visit the website that created that particular cookie. A persistent cookie remains in the browser’s subfolder for the duration period set within the cookie’s file.

Cookies can help a website to arrange content to match your preferred interests more quickly but cannot be used by themselves to identify you.

How is PeakData using cookies?

When you use and access our Service, we may place a number of cookie files in your web browser.

We use cookies for the following purposes:

  • to ensure that content from PeakData is presented in the most effective manner for you and your computer and to enable certain functions of the Service,
  • to provide analytics,
  • to store your preferences, and

We use both session and persistent cookies on the Service but we use different types of cookies to run the Service:

  • Strictly Necessary and Functional Cookies – Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously. Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedback, and other third-party features.
  • Analytic Cookies – Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
  • Other Cookies – Other uncategorized cookies are those that are being analysed and have not been classified into a category as yet.

Third-party cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the Service, deliver advertisements on and through the Service. In such case, an embedded advertising material which is served from a third-party site could store a cookie for that third-party site, containing information fed to it from the containing site – such information might include the name of the site, particular products being viewed, pages visited, etc.

Please find below information in relation to all cookies being used on our site:

Necessary (5)

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Name Provider Description Duration
_cfuvid bamboohr.com This cookie is a part of the services provided by Cloudflare – Including load-balancing, deliverance of website content and serving DNS connection for website operators. Session
cookielawinfo-checkbox-analytics peakdata.com Used to detect if the visitor has accepted the statistics category in the cookie banner. This cookie is necessary for GDPR-compliance of the website. 1 year
cookielawinfo-checkbox-functional peakdata.com Determines whether the user has accepted the cookie consent box. 1 year
cookielawinfo-checkbox-necessary peakdata.com Determines whether the user has accepted the cookie consent box. 1 year
cookielawinfo-checkbox-performance peakdata.com Stores the user’s cookie consent state for the current domain. 1 year

Analytic (1)

Statistic cookies help us to understand how visitors interact with our website by collecting and reporting information anonymously.

Name Provider Description Duration
g.gif pixel.wp.com Registers statistical data on users’ behaviour on the website. Used for internal analytics by the website operator. Session

Marketing (4)

Marketing cookies are used to track visitors across our website. The intention is to display ads that are relevant and engaging for the individual user.

Name Provider Description Duration
_ga peakdata.com Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. 2 years
_ga_# peakdata.com Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. 2 years
_gat peakdata.com Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. 1 day
_gid peakdata.com Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. 1 day

What are your options regarding cookies

If you would like to delete cookies or instruct your web browser to delete or refuse cookies, please check out instructions on how to disable cookies on your chosen browser as per below:

  • Microsoft Edge
  • Chrome
  • Firefox
  • Safari

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, such as you will not be able to store your preferences and our Service might not display properly.

Key tips for safe and responsible cookie-based Web browsing

Due to their flexibility and the fact that our service uses cookies by default, cookies are almost unavoidable. Here are some tips you can use to ensure worry-free cookie-based browsing:

  • Customize your browser’s cookie settings to reflect your comfort level with cookie security or use our guide to delete cookies.
  • If you are very comfortable with cookies and you are the only person using your computer, you may want to set long expiration time frames for storing your personal access information and browsing history.
  • If you share access on your computer, you may want to set your browser to clear private browsing data every time you close your browser. While not as secure as rejecting cookies outright, this option lets you access cookie-based websites while deleting any sensitive information after your browsing session.
  • Make sure your browser is updated and if you haven’t already, set your browser to update automatically. This eliminates security vulnerabilities caused by outdated browsers. Many cookie-based exploits are based on exploiting older browsers’ security shortcomings.